October 2023 Calendar

Take a cue from nature, it’s time for a change. Our October 2023 briefing includes a printable calendar of popular holidays and occasions, consumer insights, and marketing resources so you can sort out your plans. 

July Calendar featured cherry pie

Photo offered for free use by Sašo Tušar on Unsplash

October 2023 Holidays & Observances

National Bullying Prevention Month#BullyingPreventionMonth
National Disability Employment Awareness Month#NDEAM
LGBT+ History Month#LGBTHistoryMonth
Breast Cancer Awareness Month#BreastCancerAwareness
1Su🌎International Day of Older Persons#UNDOP
International Coffee Day#InternationalCoffeeDay
World Vegetarian Day#WorldVegetarianDay
2M🌎International Day Of Non-Violence#InternationalDayOfNonviolence
🌎World Habitat Day#WorldHabitatDay
3TuNational Techies Day#TechiesDay
4W🌎World Space Week (Oct. 4 - 10)#WorldSpaceWeek
National Taco Day#NationalTacoDay
World Animal Day#worldanimalday
5Th🌎World Teachers' Day#WorldTeachersDay
6FManufacturing DayManufacturing Day
World Smile Day#WorldSmileDay
7SaShemini Atzeret - Jewish#SheminiAtzeret
Mawlid Al-Nabi (Milad Al-Nabi) - Islamic (Shi'a)#mawlid
🌎World Cotton Day
8SuSimchat Torah - Jewish#SimchatTorah
9M🌎World Post Day#PostDay
🇺🇸Columbus Day (Regional Holiday)#ColumbusDay
Indigenous People's Day#IndigenousPeoplesDay
10Tu🌎World Mental Health Day#WorldMentalHealthDay
World Homeless Day#worldhomelessday
World Migratory Bird Day
11W🌎International Day of the Girl#DayOfTheGirl
National Coming Out Day#NationalComingOutDay
12ThWorld Sight Day
13F🌎International Day for Disaster Risk Reduction#IDDR
14SaNational Dessert Day#DessertDay
Solar Eclipse#solareclipse
🌎World Migratory Bird Day#migratorybirdday
15Su🌎International Day of Rural Women#RuralWomen
Pregnancy & Infant Loss
Remembrance Day
Global Handwashing Day#GlobalHandwashingDay
Navaratri - Hindu (Oct 15 - 24)#navaratri
16M🌎World Food Day#FoodDay
National Boss's Day#NationalBossDay
Birth of the Bab - Baha'i#birthofthebab
17Tu🌎International Day For The Eradication Of Poverty#EndPoverty
National Pasta Day#NationalPastaDay
Birth of Baha'u'llah - Baha'i#birthofthebahaullah
19ThGet to Know Your Customers Day#GetToKnowYourCustomersDay
20FGur-Gaddi Guru Granth Sahib - Sikh#GuruGranthSahib
🌎World Statistics Day
21SaReptile Awareness Day#ReptileAwarenessDay
24Tu🌎United Nations Day#UNDay
🌎Global Media and Information Literacy Week (Oct 24-31)
🌎World Development Information Day#DevInfoDay
🌎Disarmament Week (Oct. 24-30)#LetsTalkNukes
Dussehra/Dassera - Hindu#Dasara #DussehraWishes
25WGreasy Foods Day#GreasyFoodsDay
27F🌎World Day for Audiovisual Heritage#AudiovisualHeritage
30MNational Publicist Day#NationalPublicistDay
Checklist Day#ChecklistDay
31Tu🌎World Cities Day#WorldCitiesDay
Reformation Day - Christian#ReformationDay
🇺🇸United States Federal Holiday
🌎United Nations Observance

About October

October is the 10th month of the year and the 2nd month of fall. According to Tripsavvy the best times to view the fall colors are near the end of September in the far north, the beginning of October in the White Mountain region, and the middle of October in the south. Get out and soak it up while you can as this year the airways and internet will be overflowing with political ads and opinions as campaigning heats up for Election Day on November 2nd.

Top Consumer Spending Events

Who doesn’t like candy? 95% of consumers plan to spend on sweets for Halloween which comes in 9th on the National Retail Federation’s (NRF) list of top annual consumer spending events.

However, consumers aren’t only interested in tricks and treats at this time, according to the NRF 39% of consumers typically start shopping for the winter holidays before November. After, the next rush of spending will happen on Thanksgiving weekend with shopping continuing through December.

View the planners below for insights and resources:



9th largest consumer spending event of the year //Halloween brings out the kid in all of us with an opportunity to disguise ourselves in costumes and indulge in sweet treats. Each year manufacturers, retailers, and consumers find bigger and better ways to get in the...

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Winter Holidays

Winter Holidays

Q4 winter holidays are the #1 consumer spending event of the year //Thanksgiving and the following weekend have typically been considered the official start of the holiday shopping season for the vast majority. However, in 2022 retailers announced they would start...

read more

October Symbology

Featuring October symbology is a simple way to suggest personalized birthday gifts.

  • October’s birthstones are the tourmaline and opal.
  • Its birth flower is the calendula.
  • The zodiac signs for the month of October are Libra (scales) until October 21 and Scorpio (scorpion) October 22 onwards.

Printable October 2023 Calendar

Click to download and print a PDF of the  October calendar with all holidays and occasions listed above.

If you embed on your site, we simply ask for credit and a link back →  October Calendar by Annum. 

Regarding the Holidays and Occasions We Have Chosen

Our goal in creation of these calendars is to make marketing planning easier. So, in order to keep things simple we have chosen to focus on the top 12 consumer spending events as identified by the National Retail Federation; U.S. Federal Holidays; significant religious, ethnic, and cultural holidays that represent the diversity of the U.S. population as identified by ADL; and popular hashtag holidays that provide an opportunity for a natural business tie-in.

If you are interested in finding more occasions to commemorate here are a few resources:

Note that Bahá’í, Jewish, and Islamic holidays begin at sundown the previous day and end at sundown on the date listed.

Stay focused and on schedule with your marketing efforts.

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